Adding External Links

External links connect your content to reputable websites, resources, or references outside your own domain. They improve your article’s credibility and can provide extra value to readers.

Why Use External Links?

• Improves credibility – Links to authoritative sources add trustworthiness.

• Enhances SEO – Search engines reward content that references relevant, reliable sources.

• Supports readers – Provides additional context or resources to explore.

Adding External Links in Google Docs

To add an external link inside your Google Doc:

1. Highlight the text you want to link.

2. Right-click and choose Insert link (or press Ctrl + K / Cmd + K).

3. Paste the external URL, for example:

   • https://developers.google.com/docs

   • https://wordpress.org/support/

4. Click Apply.

When you push the document to WordPress, these links are preserved automatically.

Best Practices

• Link only to relevant, high-quality websites.

• Avoid linking to competitors unless necessary.

• Always use descriptive anchor text (e.g., “read Google’s developer guide” instead of “click here”).

• Limit external links to avoid distracting readers away from your content.